Items where Department is "Business" and Year is 2019
Article
Appiah, Dominic, Ozuem, Wilson
ORCID: https://orcid.org/0000-0002-0337-1419
, Howell, Kerry E. and Lancaster, Geoff
(2019)
Brand switching and consumer identification with brands in the smartphones industry.
Journal of Consumer Behaviour, 18
(6).
pp. 463-473.
Peck, Frank
ORCID: https://orcid.org/0000-0003-1976-154X
(2019)
Bridging the productivity gap after Brexit.
In Cumbria Magazine, 2019
(Aug).
pp. 68-69.
Taylor, Simon Peter
ORCID: https://orcid.org/0000-0002-6188-2081
(2019)
Fordism to post Fordism in the UK.
International Journal of Housing and Human Settlement Planning, 5
(1).
pp. 23-27.
Taylor, Simon Peter
ORCID: https://orcid.org/0000-0002-6188-2081
(2019)
Listed buildings and conservation areas: planning legislation in England.
Journal of Recent Activities in Architectural Sciences, 4
(1).
pp. 32-34.
Taylor, Simon Peter (2019) Organisational structures. International Journal of Housing and Human Settlement Planning, 5 (2). pp. 28-33.
Taylor, Simon Peter (2019) Social housing: corporate management approaches in the UK. International Journal of Housing and Human Settlement Planning, 5 (2). pp. 45-48.
Willis, Michelle
ORCID: https://orcid.org/0000-0001-6183-3661
, Ng, Raye
ORCID: https://orcid.org/0000-0002-2942-0434
and Chitran, Vivek
(2019)
The relationship between customer participation and online brand community and consumer loyalty.
Interdisciplinary Journal of Economics and Business Law, 2019
(9).
pp. 72-111.
Conference or Workshop Item
Islam, MD Nazmul and Ozuem, Wilson
ORCID: https://orcid.org/0000-0002-0337-1419
(2019)
The impact of social media on social entrepreneurship in a developing country.
In: 24th UK Academy for Information Systems Conference (UKAIS2019), 8-10 April 2019, Oxford, UK.
(Unpublished)
Book
Ozuem, Wilson
ORCID: https://orcid.org/0000-0002-0337-1419
, Patten, Elena and Azemi, Yllka, eds.
(2019)
Harnessing omni-channel marketing strategies for fashion and luxury brands.
BrownWalker Press / Universal Publishers, Irvine, CA, US.
Bowen, Gordon and Ozuem, Wilson
ORCID: https://orcid.org/0000-0002-0337-1419
, eds.
(2019)
Leveraging computer-mediated marketing environments.
IGI Global.
Book Section
Appiah, Dominic, Ozuem, Wilson
ORCID: https://orcid.org/0000-0002-0337-1419
and Howell, Kerry E.
(2019)
Disruptive technology in the smartphones industry: identity theory perspective.
In: Bowen, Gordon and Ozuem, Wilson, (eds.)
Leveraging computer-mediated marketing environments.
IGI Global, Pennsylvania, US, pp. 351-371.
Appiah, Kenneth, Sam-Epelle, Ibelema and Osabutey, Ellis L.C. (2019) Technology and health services marketing in Africa. In: Hinson, Robert, Osei-Frimpong, Kofi, Adeola, Ogechi and Aziato, Lydia, (eds.) Health service marketing management in Africa. Routledge/Productivity Press, Abingdon, UK.
Azemi, Y., Ozuem, Wilson
ORCID: https://orcid.org/0000-0002-0337-1419
and Hobson, A.
(2019)
Navigating luxury brands ecosystems: evidence from conceptual marketing.
In: Ozuem, Wilson, Patten, E. and Azemi, Y., (eds.)
Harnessing Omnichannel retailing strategies for fashion and luxury brands.
Brown Walker Press, Florida.
Azemi, Yllka and Ozuem, Wilson
ORCID: https://orcid.org/0000-0002-0337-1419
(2019)
Online service failure: understanding the building blocks of effective recovery strategy.
In: Bowen, Gordon and Ozuem, Wilson, (eds.)
Leveraging computer-mediated marketing environments.
IGI Global, Pennsylvania, US, pp. 249-265.
Helal, G. and Ozuem, Wilson
ORCID: https://orcid.org/0000-0002-0337-1419
(2019)
Social media ecosystems: the millennial brand perspective.
In: Ozuem, Wilson, Patten, E. and Azemi, Y., (eds.)
Harnessing Omnichannel retailing strategies for fashion and luxury brands.
Brown Walker Press, Florida.
Helal, Guida and Ozuem, Wilson
ORCID: https://orcid.org/0000-0002-0337-1419
(2019)
Social media and social identity in the millennial generation.
In: Bowen, Gordon and Ozuem, Wilson, (eds.)
Leveraging computer-mediated marketing environments.
IGI Global, Pennsylvania, US, pp. 43-82.
Hurford, Grace (2019) Promoting responsible leadership and sustainability: a case study in management education. In: Sharma, Radha R., (ed.) Human resource management for organizational sustainability. Environmental and social sustainability for business advantage collection . Business Expert Press, New York, US, pp. 177-184.
Islam, Md Nazmul and Chitran, Vivek (2019) Social media and social entrepreneurship. In: Bowen, Gordon and Ozuem, Wilson, (eds.) Leveraging computer-mediated marketing environments. IGI Global, Pennsylvania, US, pp. 104-123.
Kempster, Steve, Watton, Emma and Chapman, Philippa (2019) Management education for developing a new generation of managers to lead responsibly. In: Sharma, Radha R., (ed.) Human resource management for organizational sustainability. Environmental and social sustainability for business advantage collection . Business Expert Press, New York, US, pp. 163-176.
Naem, Muhammad and Okafor, Sebastian
ORCID: https://orcid.org/0000-0002-7391-4466
(2019)
User-generated content and consumer brand engagement.
In: Bowen, Gordon and Ozuem, Wilson, (eds.)
Leveraging computer-mediated marketing environments.
IGI Global, Pennsylvania, US, pp. 193-220.
Ng, Raye
ORCID: https://orcid.org/0000-0002-2942-0434
(2019)
Enhancing Online Brand Relationship Performance: Insights and Reflection.
In:
Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury Brands.
Brown Walker.
Sahni, Kamna and Appiah, Kenneth (2019) The dynamics of social media and value co-creation. In: Bowen, Gordon and Ozuem, Wilson, (eds.) Leveraging computer-mediated marketing environments. IGI Global, Pennsylvania, US, pp. 22-42.
Sam-Epelle, Ibelema and Appiah, Kenneth (2019) Smartphones: resource dimensions and uses. In: Bowen, Gordon and Ozuem, Wilson, (eds.) Leveraging computer-mediated marketing environments. IGI Global, Pennsylvania, US, pp. 237-248.
Usman, Ali and Okafor, Sebastian
ORCID: https://orcid.org/0000-0002-7391-4466
(2019)
Exploring the relationship between social media and social influence.
In: Bowen, Gordon and Ozuem, Wilson, (eds.)
Leveraging computer-mediated marketing environments.
IGI Global, Pennsylvania, US, pp. 83-103.
Willis, Michelle, Ozuem, Wilson
ORCID: https://orcid.org/0000-0002-0337-1419
and Ng, Raye
ORCID: https://orcid.org/0000-0002-2942-0434
(2019)
Enhancing online brand relationship performance: insights and reflections.
In: Ozuem, Wilson, Patten, E. and Azemi, Y., (eds.)
Harnessing Omnichannel retailing strategies for fashion and luxury brands.
Brown Walker Press, Florida.
Xu, J. and Ozuem, Wilson
ORCID: https://orcid.org/0000-0002-0337-1419
(2019)
Building brands together: Online brand community and commitment in the luxury fashion industry.
In: Ozuem, Wilson, Patten, E. and Azemi, Y., (eds.)
Harnessing Omnichannel retailing strategies for fashion and luxury brands.
Brown Walker Press, Florida.
Report
Mulvey, Gail
ORCID: https://orcid.org/0000-0003-0894-3065
and Peck, Frank
ORCID: https://orcid.org/0000-0003-1976-154X
(2019)
Corporate change in the Cumbrian economy: third quarter (July-Sep) 2019.
CRED Economic Bulletin Volume 2. CRED Research.
(Unpublished)