Items where Author is "Hobson, Ana"
Group by: Item Type | No Grouping
Number of items: 2.
Azemi, Yllka, Ozuem, Wilson
ORCID: https://orcid.org/0000-0002-0337-1419
, Wiid, Ria and Hobson, Ana
(2022)
Luxury fashion brand customers’ perceptions of mobile marketing: evidence of multiple communications and marketing channels.
Journal of Retailing and Consumer Services, 66
.
Azemi, Yllka, Ozuem, Wilson
ORCID: https://orcid.org/0000-0002-0337-1419
and Hobson, Ana
(2020)
Rationalizing social media opportunities and customer relationships in the luxury fashion industry.
Interdisciplinary Journal of Economics and Business Law, 9
(3).