Nike and Global Labour Practices

Murphy, David and Mathew, David (2001) Nike and Global Labour Practices. New Academy of Business, London. (Unpublished)

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This case study outlines Nikeís experience in developing and implementing various labour practice initiatives in its footwear and apparel factories worldwide. Initially written as a working draft by the New Academy of Business for the members of its Innovation Network for Socially Responsible Business, the case study is based upon publicly-available material, information provided by Nike and interviews with selected Nike staff and external stakeholders. The working draft case formed the basis of a learning activity at a meeting of the Innovation Network in early 2000. Based upon feedback from Nike and Innovation Network members, the case study was re-drafted. This revised case study also incorporates additional information gathered during a research visit to China and the Philippines later in 2000. The field research included visits to 3 Nike contract factories in China and 3 in the Philippines, as well as interviews with Nike staff and external stakeholders in Guangzhou, Hong Kong and Manila.

Item Type: Report
Publisher: New Academy of Business
Departments: Pre June 2020 Academic Departments and Services > Research Centres > Institute for Leadership and Sustainability (IFLAS)
Depositing User: David Murphy
Date Deposited: 22 Jun 2020 09:37
Last Modified: 23 Jun 2020 13:58


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