Place, Christophe, Bendell, Jem ORCID: https://orcid.org/0000-0003-0765-4413 , Chapman, Ian ORCID: https://orcid.org/0000-0002-9876-5874 , Mcphie, Jamie ORCID: https://orcid.org/0000-0001-5290-1685 and Murphy, David F. ORCID: https://orcid.org/0000-0001-8416-5627 (2021) Integral research on the Lake District Pound: six mixed methods for assessing the impact of a currency. International Journal of Community Currency Research, 25 (1). pp. 34-51.
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Abstract
How does one assess the impact of a currency innovation? This study explores the experience of the Lake District Pound (LD£), a free local currency issued by a social enterprise from May 2018 to January 2020, for approximately LD£215’000 within 342 local independent businesses and 28 bureaux de change – who were also stamping passports – and based in the Lake District National Park, a UNESCO World Heritage Site in Northwest England. After presenting the historical and regional context, we will introduce six mixed methods – consistent with integrative research approach of Integral Methodological Pluralism based on Complex Integral Realism – and analyse the respective and combined results of 12 data collections over 25 months to provide a holistic impact assessment. By promoting the local heritage and by providing a unique visitor experience, it has had some impact on local spending and the local economy and has raised some awareness of localism and Money; without transforming behaviour and the local supply chain. It has proven its ground-breaking revenue model based on the annual leakage once the currency expires: keeping rather than spending it – targeting visitors rather than residents. Its short-term financial plan proved unsuccessful in generating profit for two charities (environmental conservation, community support).
Item Type: | Article |
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Journal / Publication Title: | International Journal of Community Currency Research |
Publisher: | IJCCR |
ISSN: | 1325-‐9547 |
Departments: | Institute of Business, Industry and Leadership > Institute for Leadership and Sustainability (IFLAS) Centre for National Parks and Protected Areas (CNPPA) |
Depositing User: | Christian Stretton |
Date Deposited: | 20 Apr 2021 10:04 |
Last Modified: | 21 Oct 2024 09:03 |
URI: | https://insight.cumbria.ac.uk/id/eprint/6047 |
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