Social enterprise and the rural landscape

Wiscombe, Caroline, Dobson, Charles, Heyworth-Thomas, Elizabeth, Maynard, Lucy and Ryder, Sandy (2017) Social enterprise and the rural landscape. In: Oriade, Ade and Robinson, Peter, (eds.) Rural tourism and enterprise: management, marketing and sustainability. CABI Tourism Texts . CAB International, Wallingford, UK, pp. 68-85. Full text not available from this repository.

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Official URL: https://doi.org/10.1079/9781780647494.0068

Abstract

This chapter introduces the growth and importance of social enterprises to rural communities, the types of social enterprise often found within rural landscapes, the governance and funding complexities such organizations face, and the importance of networking and relationship building within the genre. The marketing and human resource functions in social enterprises are also discussed. Case studies of social enterprises (including tourism ones) in Cumbria (England, UK) are used to illustrate the concepts discussed.

Item Type: Book Section
Publisher: CAB International
ISBN: 9781780647494
Departments: Marketing & Student Recruitment
Additional Information: Chapter 5 within book.
Depositing User: Anna Lupton
Date Deposited: 10 Jan 2018 09:33
Last Modified: 10 Jan 2018 09:33
URI: http://insight.cumbria.ac.uk/id/eprint/3534

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